MARKETING

Do you want to have a published book or a New York Times Best Seller? The one defining difference is how you choose to market your book. One of the first steps that we recommend taking before you write one word of your book, is to create a marketing strategy. Have a game plan for your success and then hit the ground running. Choosing to write a book is similar to starting your own business, you need similar structures in place to have it really take off. Your first step to get grounded in your ideas by having a Book Marketing Strategist help you determine who your audience is and how you are going to reach them. Every word that you write in your book is geared towards speaking to that audience and what is important to them. Having a Book Marketing Plan is your next step to have a road map to follow, which will help keep you on course. This can help you save time, energy and money in the long run. If you have already have a completed book, our experts can help point you in the right direction to get your book out into the world with innovative solutions, that will inspire and captivate your audience.

BOOK MARKETING STRATEGIC SESSION
Our book marketing strategist will consult you on different ways to help you determine who your target audience is and how to access them, so when you are ready to sell your book, you will know what to do. From the get go, you have ideas that will ground you so that you can set up needed structures and a platform that helps you to succeed.

 

MARKETING PLAN
Our team of experienced professionals will customize a marketing plan that will help you to achieve to goals you have in mind. Having a plan is essential to your success as an author. Your plan will also help you to create platforms, build your fan base and engage in your audience. This is especially important if you want to do presales on your book and to explore what your audience is most interested in discovering. Having a plan will help to avoid costly mistakes and to reach the audience that wants what you have to offer. This takes targeting, researching and developing a path that is clear for you.


APP PUBLISHING
Smartphones and tablets, along with other e-readers and mobile devices, have changed the way readers enjoy books, magazines and news. Creative Eye Q App Publishing services are designed for authors who wish to bring their story to life and engage readers in new exciting, interactive ways. We will develop an ebook that combines embedded links, videos, sound recordings, stimulating visual design and links that are connected to pages within your website which can easily be updated ongoingly. Just think of what is possible!


HOLLYWOOD BOOK TO SCREEN
Have you ever considered for even a moment that your book could be adapted into a movie or television series? If the answer is yes, then Creative Eye Q Publishing can make your book available to agents, producers, directors, writers and actors through multiple new services available to our authors. We can provide Hollywood coverage, develop a Treatment, or have a screenplay written of your book.


ADVERTISING
Promote your book through proven media outlets that directly target your readers in an effective way. Our team has customized Ad Campaigns for optimal results. Some of the ad campaigns we create are for the New York Review of Books Ad Review and the New York Times Media Marketing.  We also develop ads for In Flight Magazine. These ads are in some of the world’s leading airlines monthly magazines and reach millions of book lovers and potential readers. (In-Flight US: AirTran’s Go, In-Flight Europe: easyJet’s Traveler, In-Flight Combo: AirTran’s Go and easyJet’s Traveler, In-Flight Global: United Continental’s Hemispheres).


INTERNET MARKETING
Having your own Web site, landing pages, social media pages, Internet search or preview tools are effective and economical ways to promote your book, enhance your image as an author, and communicate with prospective readers around the world. Marketing your book on the Internet is essential in today’s market. We will design an awesome customized website for you to have your books shine – with a newsletter setup, eCommerce capability for your readers to buy your books, your bio and social media connections. We will help readers find you on Google through optimizing your website (This service is called Search Engine Optimization (SEO). We are available to do social media marketing, write articles for your blog and set up your Google and Amazon Book Search, Barnes and Noble See Inside the Book or Peek a Book Service, our goal is to help you establish a strong online presence.


VIDEO SERVICES
Your book is complex, compelling and intriguing, and that can be hard to get across to readers through traditional marketing tactics. But now you can convey that the powerful and unique qualities of your book through a custom, professional video. Whether you choose one of our book trailer options, or a personalized author interview video, you are sure to draw readers into your story and leave them wanting more. If you book is not complete yet, you can still utilize our video services to position yourself as an expert. On our internet marketing tv show, The Business Spotlight, we will highlight your areas of expertise and can be used as a platform for creating an ongoing webinar series where you are interviewed on a specific topic and then broadcasted to thousands of people online.


PUBLICITY SERVICES
The time-tested power of publicity is essential to becoming known. Little can match the effectiveness of a positive book review in a popular magazine, tv interview, radio interview from a a persuasively written press release.


Our Publicity solutions help you build and maintain a marketing platform for an extended period of time. Our publicity services include:
  • Press release writing and pitching. (press releases, web optimizing press releases, and doing video edition press releases).
  • We also have a Social Media Marketing Package that corresponds with your current news.
  • Our on and offline News Publicity Campaign helps you get on the News as an authority figure, tied into a current event.
  • We also offer Satellite Media Tours for a National impact which provides an opportunity to be in the spotlight on multiple tv and radio stations one after the other to gain the greatest impact to your target audience
  • We also do Online Blogging Media Tours, which are a great alternative for authors who want to capture the attention of an online audience. It is a great way to sell books and to find out what questions and needs that your audience has in a live setting.
  • Our PR packages combine together PR including the Speakers Bureau, pitching to TV and News Stations, press releases to newspapers, radio and magazines.
RADIO SERVICES
Getting on the radio can give you a powerful marketing push. Media outlets are evolving with the rise in popularity of iPods and satellite radio; listeners have more choices and more ways to access content than ever before, and streaming radio is an excellent way to reach a new audience. Creative Eye Q Publishing can make your voice available  on the airwaves to help you reach new audiences and further your cause. We ofer services to get you Online Interviews in our Online Blogging Tours, set up Broadcast Interviews in our Satellite Media Press Tour or combine the two services together.


BOOK SIGNINGS AND GALLERIES
Promote your book face to face with readers at one of our exclusive book signing events. Or, choose to have your book featured at a book exhibit where it can be viewed by thousands of potential readers.
A book exhibition or book signing event can be a terrific way to create a buzz around your book. As an exhibitor at many of the largest trade shows and book events, we’ve put our books in the hands of book lovers and industry insiders.


EBOOK MARKETING
As e-books change the way people read, they also change the way authors market their work. Now more than ever, it’s essential to focus your marketing plan on an ever-growing online audience. Our e-book marketing services will help you discover the world of cutting-edge marketing opportunities that technology has created for you.
If you want your book to sell, you’ll want to do more than just hope for the best. Our selection of promotional products and services allows  you to build a dynamic platform from which you can effectively promote and sell your books.


AUDIOBOOKS
Let your words unfold in your readers’ imagination through the Creative Eye Q Audiobook Marketing Service. Lift your story from its pages and let your readers listen to it.
BOOK REVIEWS
A book review is an excellent way to generate interest for your title. Book readers, buyers, and retailers rely on the opinion of experts when considering which titles are worth purchasing and reading. CREATIVE EYE Q PUBLISHING offers review services to help you elevate your book’s credibility and raise its marketing potential.


VIDEO AND MOVIE TRAILERS
Give a mass audience a look inside your story. With your professional book trailer or author interview, you can captivate your audience visually while your story unfolds before their eyes.
We can shoot a video interview of you at your location, develop a Book Trailer, do a Pre-Launch Video Teaser or a Book Launch Video Teaser.


Set up your marketing evaluation or consultation with us today! Contact 972.616.3937 to determine which marketing solution is best for you or simply fill out the contact form and a representative will get back to you within 24 hours.


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